TEDxHelsinki - Juuso Myllyrinne - Slow Advertising

Juuso Myllyrinne is Executive Director, Digital Strategy at TBWA New York. Myllyrinne advocates for slower advertising, more patience in campaigns. He suggests giving every idea 1000 days before declaring it a success or a failure.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individualTEDx events are self-organized.*
(*Subject to certain rules and regulations)