Скачать или смотреть How to Reactivate Dormant Patients and Boost Your Practice Revenue Fast

Most practices focus all their energy on getting new patients, but Chris explains why the real gold lies in re-engaging patients who haven’t been in for six months or more.

In this episode of The No BS Dental Marketing Podcast, host Chris breaks down one of the fastest and most profitable ways to grow your practice — patient reactivation campaigns.



You’ll learn exactly how to identify those inactive patients, how often to contact them, and what messaging works best to bring them back in your chair — without feeling pushy or spammy.

If your schedule has gaps or your recall list keeps growing, this is an episode you can’t afford to miss.



💡 What You’ll Learn

✅ What counts as an “inactive” patient (and why the ADA’s 12-month rule doesn’t work for marketing)

✅ Why reactivations are the ultimate quick-win strategy compared to SEO or long-term plays

✅ The biggest mistakes dentists make when relying on “set-and-forget” software like Weave or Dentrix

✅ The 4 communication channels every strong reactivation campaign should use — and how to sequence them

✅ How to personalize outreach beyond just dropping a first name in an email

✅ How to combine reactivation and referral marketing for double the ROI

✅ What “success” looks like — Chris’s target of a 70% reactivation rate

✅ How to track, test, and optimize your campaign for maximum conversions

🔧 Quick Tips from Chris

Don’t wait 12 months — start reactivation efforts after 6 months of inactivity.
Use a mix of phone, email, text, and direct mail over an 8-week period.
Add time-sensitive offers and referral incentives to increase response rates.
Make sure your team knows each patient’s treatment history before calling.
Track everything — open rates, response rates, and conversions — to find what works best.
🚀 Ready to Jump-Start Your Own Reactivation Campaign?

Reactivating past patients is one of the fastest ways to increase production in your practice — and you don’t have to figure it out alone.



📥 Free Resource:

🎁 Download the free PDF: “50 ChatGPT Prompts Every Dental Practice Should Steal”

Head to https://kickstartdental.com/aiprompts to get instant access!



Schedule a free strategy session with Kickstart Dental Marketing → Book Here.

https://kickstartdental.com/get-in-to...



🛠️ Tools & Tips:



SmartFollow™ – Automated lead follow-up



CallGuard AI™ – Review & coach call performance



PatientLine™ – AI phone assistant for overflow and after-hours





💬 Let’s Talk Strategy:

👉 Book a free strategy session: https://kickstartdental.com/get-in-to...



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00:00 – Intro: Why most practices focus too much on new patients
01:05 – The hidden gold: re-engaging patients inactive for 6+ months
02:20 – What counts as an “inactive” patient (and why ADA’s 12-month rule isn’t marketing-friendly)
04:00 – Quick wins vs. long-term strategies: why reactivation is faster than SEO or other long-term plays
05:30 – The biggest mistakes dentists make using “set-and-forget” software (Weave, Dentrix, etc.)
07:10 – The 4 essential communication channels for successful reactivation campaigns
09:00 – How to sequence phone calls, emails, texts, and direct mail for maximum impact
10:40 – Personalization beyond first-name swaps: making outreach feel genuine
12:15 – Combining reactivation and referral marketing for double ROI
14:00 – What success looks like: Chris’s 70% reactivation rate benchmark
15:30 – How long to run campaigns and why 8 weeks is the minimum
16:50 – Time-sensitive offers and referral incentives to boost response
18:20 – Tracking, testing, and optimizing: open rates, response rates, and conversions
20:00 – Quick recap: key takeaways for reactivating past patients
21:00 – Outro: Resources, free PDF download, and how to schedule a strategy session