Скачать или смотреть Why Gen Z Is Canceling Kardashian Brands? | Pop Radar

Once upon a time, the Kardashian name could sell anything. Lip kits, shapewear, skincare—even pastel gummies. But in 2025, it’s a whole new story. Gen Z isn’t buying what Kim, Kylie, and Kourtney are selling anymore.

In this video, we deep-dive into the fall of the Kardashian brand empire. From Kylie Cosmetics’ declining sales to SKKN’s overpriced flop and Kourtney’s unconvincing “wellness” brand Lemme, the cracks are showing. Even SKIMS, the crown jewel of Kardashian businesses, is starting to feel outdated in a world that values transparency, science, and real substance.

Why did it all fall apart? Why is Gen Z, the generation that once worshipped them, now ghosting them? And what does it tell us about the future of influencer-led businesses?

We break down the numbers, the backlash, and the changing tastes of a new generation that’s officially over it.

📢 Drop your thoughts in the comments: Are you still team Kardashian, or has the hype finally died?
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