Скачать или смотреть Immersive Tech - Experiential Marketing Summit 2019 - Game Design for Engagement

http://www.immersivetech.co/

Event Marketer’s Experiential Marketing Summit is one of the top conferences to attend when it comes to what the top players in the experiential world are doing, planning and thinking about. The Immersive Tech team, specifically Adrian Duke, Jeff Jang and Bruce Mackenzie attended as well as provided a thought leadership session that saw a high turnout and response from attendees. Taking place in Las Vegas, Nevada at Caesar’s Palace, the conference spanned 3 days with a wide variety of expertise coming together to share ideas, insights and visions.

On the second day we spoke about our experiences in using play as a tool for engagement:

Learn about the proven methodologies behind driving engagement through play and turn up the dial on interactivity. Presented by the team behind experiences for Intel, Capital One and the FDA, see how we've applied game design and innovative tech to facilitate play in everything from pop-ups and escape rooms, to team building on a global scale.

Videography by https://www.activeingredient.ca/