Скачать или смотреть The Australian Ad Observatory Webinar: Future Directions

The Australian Ad Observatory: Key Insights and Future Plans Webinar was held online, on Thursday 11 July 2024.

The Australian Ad Observatory has pioneered new ways to observe the targeting of social media advertising across populations of users. This webinar brings together researchers and partner organisations involved in the project to discuss findings from Phase 1, and introduce Phase 2 as the project expands on data collection to include the full range of platforms accessed by mobile devices.

In this final segment of the webinar, Prof Christine Parker, Dr Amanda Lawrence from RMIT and Dr Abdul Obeid from QUT discuss future plans for Phase 2 of the project.

Amanda, the Director of The Australian Internet Observatory, sheds light on the new major research infrastructure initiative which builds on the Ad Observatory, and Abdul, our Data Engineer, describes the Phase 2 approach, expanding our data collection approach into peoples mobile devices.

View the full event playlist: https://admscentre.org/Ad-Observatory...
View the Slide Deck: https://admscentre.org/ad-observatory...
Learn more about The Australian Ad Observatory: https://www.admscentre.org.au/adobser...
Speaker Bios:
https://www.admscentre.org.au/amanda-...
https://www.admscentre.org.au/abdul-o...