Farmer story: Kari Lise Breivik talks about REDX

Anne Hege Hundskaar Tajet (veterinarian in Geno) and farmer Kari Lise Breivik talk about the benefit of using Norwegian Red sexed semen – REDX.

With REDX, dairy farmers can achieve faster genetic gain and performance in their herd by breeding their best cows to maximize their profits. Best to use on heifers as they represent the best genetics in the herd, REDX is also successfully used on cows and complements the conventional Norwegian Red semen. REDX can help dairy farmers to be more selective and breed elite females to create the next generation of cows and maximize the calf crop value.

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Video is made by Torstein Kiserud in TK Film for Geno