Скачать или смотреть 5 Hidden Cost Leaks in Hospitals | Part 3: Paying for the Name

In Part 3 of our series on hidden cost leaks in hospitals, we tackle a pervasive issue that quietly drives up expenses: paying for the name.

Many hospitals continue to invest heavily in name-brand surgical and medical equipment—despite the availability of more affordable alternatives that offer comparable performance and reliability.

What should be a value-driven decision often becomes a matter of habit, brand loyalty, or perceived prestige. The result? Hospitals end up overspending on equipment that may not deliver any significant benefit over less expensive options.

This practice not only inflates procurement costs but also ties up resources that could be better allocated elsewhere—whether to staff, patient care, or innovation.

In this video, we examine the roots of brand loyalty in healthcare, uncover the real cost of sticking with the status quo, and offer strategies to shift procurement decisions toward value-based outcomes.

Key Takeaways:
How brand loyalty leads to unnecessary equipment spending
Why higher price doesn’t always equal better quality
How to evaluate equipment based on function, not just reputation

Learn how to:
Challenge outdated assumptions about brand-name equipment
Identify trusted, cost-effective alternatives in your supply chain
Build a procurement culture that prioritizes value and outcomes
Reduce equipment costs without compromising care standards

For more information on how to make smarter purchasing decisions, visit:
Endoscopy Superstore
🌐 www.endoscopysuperstore.com
📧 [email protected]
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Disclaimer:
This video is intended for educational purposes only. The information shared should not be considered as financial, legal, or professional procurement advice. Please consult your institution’s internal teams before making significant procurement changes.