Скачать или смотреть #BatKid

Kristy Sammis and Cat Lincoln share the story behind the #SFBatKid social media phenomenon as part of the TEDxNapaValley 2014 "Going Against The Grain, embracing the unconventional" event.

Their Event Photos are here - https://www.flickr.com/photos/tedxnap...

Find out more about Kristy & Cat and their work at Clever Girls Collective here - http://clevergirlscollective.com/

This video was produced by 360 Kreative Services (http://360kreative.com) in conjunction with 3 rock marketing (http://www.3rockmarketing.com)

Kristy Sammis and Cat Lincoln are co-founders of Clever Girls, an esteemed content marketing and native advertising agency specializing in connecting top brands with influential women online. Leveraging 20+ years of Fortune 500 marketing experience with cutting-edge social media immersion, the Clever team have built an award winning practice. In addition to her role as CEO of Clever Girl’s, Cat’s previous experience includes positions at Wells Fargo, ADP and in the non-profit sector. Previously, Kristy led a communication team at Walmart.com and helped launch the BlogHer conferences. In November 2013, Clever Girls was proud to partner with the Bay Area Make-A-Wish to lead the online strategy and execution of the global phenomenon #Batkid.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx