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WNBA COMMISSIONER ERUPTS After Caitlin Clark’s $50M Gatorade Deal

Is the WNBA facing a financial reckoning after Caitlin Clark’s reported $50 million Gatorade deal?

In this deep-dive breakdown, we examine how Caitlin Clark’s endorsement empire is exposing the structural limitations of the WNBA salary system — and why Commissioner Kathy Engelbert may be under more pressure than ever before.

While Clark’s rookie salary with the Indiana Fever sits just above $76,000, reports of massive endorsement commitments from Gatorade, Nike (including a rumored $28M signature shoe deal), Wilson, State Farm, and Panini paint a completely different financial picture. The gap between her league salary and market value has ignited debate about the WNBA’s Collective Bargaining Agreement (CBA), salary cap restrictions, and the future of revenue sharing.

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