Thule - 'Thule Heritage Movie' (1962-2018)

The 'Thule Heritage Movie' is a celebration of the journey from the first launch of Thule roof racks in 1962 and becoming global leaders in the sector ever since then, until today, when Thule has kept the promise of creating a business to bring you closer to the world and your passion for life, with a great pride in still producing our roof racks right there, in Hillerstorp, Sweden.

Fun facts:
- The film is produced during 3 very intense days in the Swedish woods and areas around the Hillerstorp office and factory and in the city of and the surroundings around Malmö, near the Thule Group HQ.
- The film demonstrates our pride of still producing our roof racks right there, where it all started 76 years ago in 1942
- All actors are Thule employees from Hillerstorp and Malmö, with some of their children.
- More than 70 employees took part of the production, in front of the camera, and many more behind the camera
- All cars, roof racks, clothes, accessories and props are authentic products from the 8 different time periods

Music cred:
1962 ”Please say you loving me to” Johan Sandborg, Niklas Gabrielsson
1968 “You better stop” Johan Sandborg, Niklas Gabrielsson
1977 ”Star struck” Johan Sandborg, Niklas Gabrielsson
1985 ”Take a chanse” Johan Sandborg, Niklas Gabrielsson
1995 - 2010 beats by: Johan Sandborg, Niklas Gabrielsson
2018 ”The call” Frida Öhrn and KlubbeN

Produced by: Adventure Production
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