Скачать или смотреть The basics of remarketing with Facebook ads.

If you're running ads on Meta, your remarketing strategy can make or break your results. The key is targeting people who have already engaged with your brand but haven’t converted yet. In this video, I’ll break down exactly who you should be remarketing to, including:
-People who watched 25% of your videos in the last 30 days
-Anyone who engaged with your posts or ads in the last 30 days
-Website visitors in the last 30 days
-Added to cart (if e-commerce)
-Exclude recent purchasers or form submissions

By focusing on these warm audiences, you’ll maximize your ad spend and drive better conversions. Watch until the end to refine your remarketing strategy and stop wasting money on cold traffic.