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why illustrator doesn't have a wrap text tool

in this video, we’ll talk about why adobe illustrator doesn’t have a traditional text wrap tool like other design software. instead of direct wrapping, illustrator uses clipping masks and shape-based text adjustments to control how text interacts with graphics. this method gives designers more creative flexibility but can feel tricky for beginners who expect an easy “wrap text” button.

you’ll also learn some pro tips on how to manually wrap text around shapes using illustrator’s built-in tools. from using the area type tool to managing spacing and alignment, this tutorial will help you achieve smooth text flow for posters, logos, and layouts even without a dedicated wrap tool.

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