What Makes Buildings Beautiful (And Why Beauty Does Matter)

What makes buildings and cities beautiful, and why is beauty so important? How to design for beauty?

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I was always wondering why everything was getting so ugly, and why beauty doesn't seem to be valued anymore. So in this video, we take a deep dive into the topic of beauty - to hopefully learn some lessons from it.

From the design disconnect to biophilia and deeper brain structures, no stone is left unturned to solve the puzzle: how can we build more beautiful, and why does that matter?


--- Special Thanks ----

Special thanks to the following people:
- Joseph Jutras from the Institute of Traditional Architecture https://www.institute-of-traditional-...
- My patrons
- All the other people who supported me during the creation of this video

---- Soundstripe Music -----

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VMH9LSW6Y6DNOI80 (Moments stopped time)
P3XPSSNLMQXNJMIL (crest and mantle)
DFBH8JNOM1AQ4TE9 (Breeze - Elision)
QT8MLVDPLN8YRXAV (Falls - In Flight)
MI3EI7W2VKNT9QIH (Falls - Fluidity)
5JGWX9YRFIWDPGBM (Falls - Analysis)
LHTM0VPMMIKSOXXD (Sam Barsh - 13 out 1 in)
NGHOLASQQBPEQ5WN (Falls - Raw Aesthetic)

#aesthetics #architecture #beauty #beautiful #ugly #building #urbanism #design #biophilia