Tomorrow, Today 4: The social shopping revolution

Описание к видео Tomorrow, Today 4: The social shopping revolution

Social commerce is expected to grow three times faster than ecommerce and eight times faster than traditional retail over the next few years. By 2025, it’s expected be a $1.2 trillion industry. But what is it, and how can UK businesses, platforms and consumers make the most of the opportunity? Accenture’s Laura McCracken and Oliver Wright explore the possibilities.

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