Скачать или смотреть Flagship Stores 🏪 „Food should always be the hero of every restaurant!“ interview - Bjoern Pölking

Experiential flagship restaurants can both boost customer spending and provide a pipeline of innovation for QSR brands!

We asked #BjoernPölking - Vice President Culinary Excellence at RATIONAL AG - the following questions about #flagshipstore’s:

► Is the pure taste of the food still the focus for the customer when visiting a restaurant today?

► What should restaurants and restaurant chains offer their customers in order to remain competitive in the long term?

► Many companies use flagship restaurants as a showpiece and marketing measure. What criteria do you think such a flagship restaurant should meet?

► What does the perfect experience look like to you when visiting a flagship restaurant?

► How important is the Instagramability of a restaurant, or should this trend be followed?

► Ordering on the touch screen, paying with your smartphone, delivering to table with a tracking system – what do you think will be the #nextbigthing?


Read the article about flagship restaurants: https://www.ktchnrebel.com/flagship-f...

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