How To Create A Killer Elevator Pitch

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Do you have a killer elevator pitch? Do you find it easy to introduce yourself at professional networking events?

If not, or if you would like to learn how to be even more compelling, I have a tip that will help you.

Imagine yourself for a moment on an elevator -- just you, and your target customer. You've got 30 seconds to introduce yourself in a way that really grabs their attention and makes them interested.

The mistake I see people making too often when introducing themselves, is they start out with something that is underwhelming and expected. The first ten seconds of your introduction is the most precious time you have with someone. Don't waste it.

A great elevator pitch should not simply be who you are and what you do. The most effective way to approach professional networking is to change your perspective.

Here's my tip: Start by thinking about what your ideal client wants to do differently, and what your solution can provide them. Start from the listener's perspective.

When you begin to think about what the listener wants, you immediately connect with them in a way that is interesting and compelling.

By simply shifting your focus to the other person, you can create an introduction that captivates. So, give it a try at your next professional networking event. See what a killer elevator pitch can do for you!