Скачать или смотреть HUGO BOSS vs BOSS BREWING

Hugo Boss created quite a storm with its latest trademark challenge. Apparently the designers, sent a cease-and-desist letter to a multi-award winning Welsh brewery based in Swansea, Boss Brewing,

When a big brand enforces its trademark rights against a small entity, it inevitably risks being branded a bully so situations need to be handled delicately to avoid becoming an example of how not to manage a global brand.

Shireen Smith's Website:
https://www.shireensmith.com/

=====
FOLLOW SHIREEN SMITH
=====

  / shireensmith  
  / shireensmith  
  / shireensmith  
https://plus.google.com/+ShireenSmith
  / shireensmithbrands  
#hugoboss #trademark #bossbrewing