What happens when you tell the uncomfortable truth about the cloud—and the people selling it? I’m David Linthicum, and I’ve spent decades building, leading, and analyzing cloud strategies at the very top of this industry. But being a cloud insider comes at a cost. After publishing a series of articles that unapologetically challenged vendor hype, questioned the real business value of public cloud, and exposed the dirty secrets Big Tech would rather keep hidden, I felt the full weight of the backlash.
Cloud providers love praise, but when you shine a light on vendor lock-in, skyrocketing costs, and the reality of cloud repatriation, you don’t get applause—you get threats, angry calls, and sometimes, open attempts to end your career. Through every “suggestion” to tone it down and every veiled threat from hyperscaler executives, I kept writing. Why? Because the industry—and everyone using cloud—deserves honesty over hype.
This video is my behind-the-scenes story: The articles that nearly got me fired. The truths too hot for most cloud vendors to handle. The emails and high-pressure calls demanding I “get back on message.” If you want to hear what Big Cloud doesn’t want you to know (straight from the source), this is for you. Buckle up—because honesty in the cloud is a dangerous game, but someone has to play it
Bio
With over 30 years of experience in enterprise technology, David Linthicum is a globally recognized thought leader, innovator, and influencer in cloud computing, AI, and cybersecurity. He has authored over 17 best-selling books, over 7,000 articles, and 50 courses on LinkedIn Learning. He is also a frequent keynote speaker, podcast host, and media contributor on topics related to digital transformation, cloud architecture, AI, and cloud security.
Reference(s) for this video:
1. Cloud repatriation hits its stride
https://www.infoworld.com/article/398...
2. Cost-conscious cloud repatriation strategies
https://www.infoworld.com/article/362...
3. Why companies are leaving the cloud
https://www.infoworld.com/article/233...
4. The private cloud comeback
https://www.infoworld.com/article/401...
5. Breaking the cloud monopoly
https://www.infoworld.com/article/396...
6. The AI security tsunami
https://www.infoworld.com/article/380...
7. Cloud trends 2025: Repatriation and sustainability make their marks
https://www.infoworld.com/article/384...
8. Cloud environments beyond the Big Three
https://www.infoworld.com/article/233...
9. Private cloud still matters—but it doesn't matter most
https://www.infoworld.com/article/399...
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