Скачать или смотреть "The power of people in love with people" at the United Nations General Assembly - Mauro Porcini

Extracts from the speech:

The tile of my speech today is: THE HUMAN SIDE OF INNOVATION – THE POWER OF PEOPLE IN LOVE WITH PEOPLE. And this is also the title of my book. I start that book with these words:

Innovation is an act of love—or at least it should be. Always. It is a gesture of empathy, respect, generosity, of one human being’s devotion to another. This is the innovation that I hope for. This is the innovation that I want for my children and their children, for the society of today and of tomorrow.

This is the very best innovation: meaningful, useful, beautiful, and sustainable innovation, the kind that continues to improve the status quo, now and for always.

This is the innovation that the new world we are living in requires. Not only because it is the right thing to do, ethically speaking, but also because, at last, in our global, technological, and digital society, ethical and human goals are increasingly aligning with business goals for both enterprises and individuals.

Innovation as an act of love is today (also) becoming good business!

Today, I don’t want to talk to you about business—I want to talk about something far more powerful: LOVE.

In a world where we’re constantly bombarded by negativity—where social media floods us with stories of conflict and division between countries, regions, political and religious groups, corporations, and individuals of any kind—I want to speak to you about the power of love.

Because love is the most powerful driver of growth—not just in business, but in our personal lives as well. And yet, it rarely makes the headlines.
Why? Because as human beings, our brains are wired by nature to respond to threats. We’re instinctively drawn to negativity, to shocking and upsetting news. It’s a survival mechanism that dates back to when we roamed the savannah in tribes, hunting for food and escaping predators.

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In my book today I list 24 characteristics that define the ideal innovator.

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Let me share just a few of these essential traits:

1. Dream – We’re all born dreamers. Then the world tells us to stop, makes us believe that dreaming is childish. Don’t stop dreaming! Ever. Keep dreaming. Some might say it’s naïve—ignore them. Even if only 1 in 10 people understands your dream, find those people. Build the future together.

2. Execution – Turn dreams into reality. Act on them. Don’t just talk—do.

3. Speed – Think fast, act faster. Momentum matters.

4. Prototype. Fail. Learn. – What business calls “mistakes,” science calls “experiments.” Keep experimenting.

5. Curiosity – Read, travel, explore, embrace diversity. In the perspective of people different from you is where new knowledge hides.

6. Optimism – When you hit a roadblock, step back and appreciate how far you’ve come. Then reconnect with your dream, and let it reignite your passion.

7. Kindness – One of the most powerful traits. Ask yourself, “How can I help others succeed?” Do it authentically, selflessly. People will feel it—and they’ll want to follow you. Kindness fosters trust, collaboration, and productivity. It eliminates toxicity and creates safe spaces for ideas to thrive.

And yes, these traits lead to success—material and professional success.
But they lead to something even more important.

Society today misleads us. It convinces us that material success, measured by wealth and fame, should be our ultimate goal.
But it shouldn't!

1. Because very few people ever achieve both wealth and fame. Tying your sense of success to these things sets you up for disappointment.

2. More importantly, even if you do attain wealth and fame, without deeper values and meaningful goals—the true foundation of personal fulfillment—you will still feel empty.

3. This is why so many so-called "successful" people struggle with unhappiness. And it explains why some of the world's most economically successful countries also report the lowest levels of social happiness.

Happiness should be your goal!

There is a simple formula for achieving it—though the journey itself is far from easy:

1. Love yourself and what you do. This includes your job, hobbies, and any activities that bring you joy.

2. Love those close to you. Cherish your family, friends, classmates, and colleagues. Love them selflessly, and you’ll receive that love in return.

3. Love beyond yourself. Do something that leaves a lasting impact. Whether it’s through groundbreaking ideas or simple acts of kindness, make a difference that people will remember with love and respect.
This is how you transcend life itself—this is how you achieve immortality.

In synthesis, be people in love with people!

This will drive the best success you can dream of: your personal happiness and, if we all do this, the collective happiness of our society.