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Design systems are more than style guides — they’re the foundation for building scalable, consistent, and intuitive digital products.

In this conversation, Ashley Garrett (Design Lead and Sr Business Analyst) and Jake Cooper (Senior Designer and Analyst) from Troy Web Consulting take you behind the scenes of our MyEssentials project to show how enterprise design systems transform both software and teams.

You’ll learn:
✅ How to start a design system using Figma
✅ Why design systems don’t kill creativity — they empower it
✅ How consistent UX builds trust and improves developer handoff
✅ What “progress over perfection” really means in scalable design

Whether you’re a product manager, UX designer, or business leader looking to improve collaboration and efficiency, this video will help you understand how a well-structured design system drives better outcomes across your organization.

🔗 Watch the full campaign and read more:
Building Better Software Through Design Systems
https://www.troyweb.com/blog-list/bui...

📚 Related Posts:

5 Design Decisions That Transformed MyEssentials—and Why They Matter → https://www.troyweb.com/blog-list/5-d...

Behind the Scenes: How We Built the MyEssentials Design System → https://www.troyweb.com/blog-list/beh...

About Troy Web Consulting
Troy Web Consulting builds secure, intuitive, and future-ready software through collaboration, strategic design, and pragmatic innovation. From concept to code, we help businesses design, build, and deliver digital products that scale.
Learn more: https://www.troyweb.com

Initial Project State and Redesign Need (1:00-1:39)
Screen Audit and Challenges (1:58-4:00)
Focus on Customer Service Representatives (CSRs) (6:02-6:11)
Design Goals: Intuition Over Learned Behaviors (8:54-9:27)
Evolution of the Design (Light/Medium Touch Redesign) (11:38-13:19)
"Everything Within Reach" Philosophy (13:49-14:19)
Architecting the Design System (15:27-16:07)
Baking in Polish and Visual Hierarchy (16:20-18:50)
Building Design Systems Agility (19:01-19:58)
Connecting Design Elements Like a Developer (20:00-20:56
Primitive vs. Semantic Tokens (38:57-40:50)
Scalability for Future User Personas (43:51-45:00)
User Empowerment and Quality of Life (31:49-33:17, 34:14-34:58)
The Notes Drawer Evolution (24:25-26:45, 29:49-30:32)