Mark Bradley: From 0 To 50MM + Founding LMN - Mark Bradley

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Check Out LMN here: https://golmn.com/

My guest on the show today is Mark Bradley, Founder and CEO of Landscape Management Network (or LMN for short). Since its inception in 2007, LMN has become the most trusted software in the world for landscape professionals, with over 250K users on the platform.

What makes Mark different from most tech CEOs (who've spent most of their career on a laptop) is he’s actually rolled up his sleeves and done the work too.

Prior to launching LMN, he built one of the biggest landscaping companies in Canada, TBG Environmental. Through some highly strategic vertical integration and a penchant for taking on the hard jobs many other shops shied away from, he grew his company up to 50MM and 300 employees before selling off a few of its divisions and diving into the software world full time.

This guy is a serious player.

Today’s conversation is about:
- How your leadership needs to evolve as you scale from 0 to 5MM and then from 5MM to 10MM
- Why revenue per employee hour is the most profit-inducing KPI and how lean manufacturing principles can help you drive it
- How to use visible scoreboards in your office to gamify production and keep your crews pushing the tempo on projects
- And his take on how AI will shape the future of the construction and trades space

Watch this episode to hear about Mark Bradley’s incredible journey.

00:00 - Intro
02:22 - Mark’s Early Days: TBG Environmental
07:04 - Growing TBG from 0 to 50MM
13:36 - How should an entrepreneur’s focus change from 0 to $5MM and then from $5MM to $10MM
16:51 - Revenue Per Hour: The King Of KPIs
39:06 - Where did the design philosophy behind LMN come from?
46:40 - Landscaper turned tech CEO: what's the same and what's different?
51:15 - How does AI change the future for this industry?
55:20 - Advice for young entrepreneurs?

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