Скачать или смотреть Densification in the Middleprise

A conversation about densification with Ken Sandfeld, President of SOLiD America

Most of large venues have indoor infrastructure. The challenge now is to reach the medium-sized venue – the Middleprise. We talked to Ken Sandfeld, President of SOLiD America, about what technology and business models can address this challenge.

“At SOLiD, we believe that DAS and small cells will become one hybrid, simplified solution. We might call it a hybrid DAS solution. I’m not sure what the term’s going to be; however, there is going to be a new term and a new combined solution. These solutions will be deployed by third-party owners, neutral hosts as well, as they work with people who own buildings, that don’t want to own, manage or deal with these systems,” Ken told us.

“It does start changing the business model for the operators. The operators don’t want to devote a lot of resources. They just want to manage their service. They want to manage their KPIs and guarantee that their licensed signal is not being interfered with, and that they can manage their customers. Ultimately, all the parties need a win-win solution. In order to do that, you need to have one simplified architecture. Multiple, noncohesive systems are no longer affordable. It’s just not attractive for anyone to deploy that,” Ken added.

Reaching the Middleprise is the main challenge for indoor coverage. Ken told us “The ecosystem will stay very similar, but we’re going to be able to touch projects that just weren’t feasible in the past, and that’s really the goal. When this will happen, the ecosystem will mature. The operators will be able to mature, because they’re looking to grow their services and revenue base from the users. The system integrators will expand and grow in their capabilities to the enterprise, and the enterprise will get much smarter about how they deploy these systems, as soon as they’re more capable and the business models are ready.”