Скачать или смотреть Build Growth Systems That Scale Without Burnout With Kathie Feng

On BizBlend Podcast, host Sana sits down with Kathie Feng, founder of Signal Growth, to break down why real growth is engineered, not hoped for. If you are entering a new year asking what actually moved the needle, this episode gives you a clearer way to think about scaling without losing your edge.



This is for founders and SMB owners who have momentum but want repeatable systems. Kathie explains how to tighten your ICP, build smarter pricing tiers, expand through segmentation, and use AI as an amplifier, not a replacement, so you can scale revenue and confidence with intention.

About the Guest:


Kathie Feng is the founder and growth architect at Signal Growth. She has 13+ years leading growth across brands including Corona, Modelo (Constellation Brands), Pave, Discover, Capital One, and Shiseido.

Key Takeaways:



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Do not blame the product first, validate ICP fit before you rebuild anything




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Use customer segmentation to scale beyond one audience ceiling




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Build pricing tiers based on willingness to buy, not founder gut feel




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Treat GTM as a living system, not a launch checklist




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Use AI to reduce workflow friction, but judge it by training quality and outcomes




How to Connect With the Guest:


LinkedIn: Kathie Feng (  / kathiefeng  )

Website: https://signalgrowth.ai/ 



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Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer.



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