「FENDER FLAGSHIP TOKYO」2023年6月30日（金）
グランドオープン 初日に行ってきました。
Fender Musical Instruments Corporation (based in California, USA, CEO: Andy Mooney) and Fender Music Corporation (based in Shibuya-ku, Tokyo, Japan, Representative Director and President of Asia Pacific: Edward Cole / Fender Japan) have opened the first flagship store, "FENDER FLAGSHIP TOKYO," on June 30th at 11:00 AM. In conjunction with the opening, they have released details about the products available at the flagship store and the menu at the original café, "FENDER CAFE powered by VERVE COFFEE ROASTERS." The store, consisting of four floors, aims to be a hub for showcasing a wide range of products, including the latest guitars/basses, flagship store exclusives, artist signature models, popular American and Japanese-made guitars/basses, as well as lifestyle goods, and to disseminate a new culture worldwide.
With nearly 80 years of history, Fender has been a frontrunner in supporting and evolving music, and creating new cultures. At FENDER FLAGSHIP TOKYO, they offer a diverse selection of guitars and basses to meet the varied needs of modern players, including popular models, artist signature instruments, acoustic guitars, ukuleles, and more. Additionally, they provide an entirely new shopping and music experience for everyone who loves music, from beginners to professionals. The store features spaces where visitors can easily try out instruments, equipped with a compact personal guitar amp called "Mustang™ Micro" and headphones with a wide range of preset tones, allowing customers to freely test out their desired models. For those who want to experience the powerful sound of Fender even more, the second floor houses the Fender Amp Room, where you can enjoy playing with over 30 different amplifiers at high volume. Furthermore, FENDER FLAGSHIP TOKYO offers exclusive guitars that can only be obtained at the flagship store.
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