Скачать или смотреть B2B vs B2C vs B2B2C

Business to Business VS Business to Consumer VS Business to business to consumer.

B2B
B2B or Business to Business
What is B2B? What is Business to Business? Business to business is a business model where the primary customer of a business is another business. So, instead of businesses exchanging values such as products and services with consumers, they will exchange products and services with other businesses.

B2C, Business to Consumer
What is B2C? B2C which stands for Business-to-Consumer is a business model where the direct customers of the business is the consumers of the product. The product or service goes directly from the business to the consumer with no middle man.

An example of B2C would be software companies like Kajabi, when you buy a product directly from the manufacturers website.


B2B2C
What is business to business to consumer? This is a combination of B2B, and B2C. This is a business model where businesses sell to other businesses(B2B) but the final consumer of the product or service is the consumers. So, the product goes from the original business to another business before going to the consumer.

Example of B2B2C. Retail companies like Wal-Mart. Businesses sell to Wal-Mart in bulk, and Wal-Mart sells to consumers. Pharmaceutical companies also does B2B2C because they sell their products to hospitals and other businesses and those hospitals and business sell the products to the consumers.


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