Online Reputation Management Using influencers

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In today's video, we discuss online reputation management using influencers. We cover a case study of Iceland Groceries, who was able to boost their online reputation using a group of micro influencers on YouTube, Facebook, and Instagram. Coming from an approval rating of 10%, they were able to considerably improve their brand reputation ranking all the way to a 70% approval rating after their campaign. Watch to see how they did it!
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Smartfluence is a leading influencer marketing platform that uses AI to help brands find influencers, price influencers, and authenticate influencers, while helping you reach out to influencers. Our platform has a database of over 180 million influencer accounts on Instagram, TikTok, and YouTube. Whether you're just starting your influencer marketing journey or you're a seasoned digital marketer, we'd love to chat and see how we can help you with your influencer marketing needs!

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