BUDDIE PACK 2024 - Reusable Packaging Systems in the EU

BUSINESS-DRIVEN SYSTEMIC SOLUTIONS FOR SUSTAINABLE PLASTIC PACKAGING REUSE SCHEMES IN MASS MARKET APPLICATIONS

Buddie Pack is a circular economy initiative that combines social, technological, and economic elements to deploy reusable plastic packaging (RPP) on a large scale. Including:

Behavioural Innovation: Promote consumer acceptance of RPP by studying the psychology of reuse.

Technological Synergies: Develop packaging that meets RPP requirements using innovative designs and recyclable materials.

Cleaning Solutions: Ensure consumer safety with innovative cleaning methods for RPP, maintaining functionality for up to 300 cycles.

Economic Models: Aims for sustainability through profitable solutions for all stakeholders, including social and solidarity economic models.

Demonstration and Supervision: Six mass-market business cases overseen by RPP manufacturers, users, logisticians, and experts in cleaning and recycling.

Cleaning Pilot Line: Establish a dedicated line for RPP cleaning to allow scale economies.

Policy and Pre-standardisation: Prepare the market for RPP mass deployment with policy recommendations and standardised designs and cleaning protocols.

Preventive Measures: Implement strategies to prevent microplastics release during RPP use.