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This episode shatters every sales myth you’ve ever believed. Caleb sits down with Benjamin Dennehy also known as the UK’s Most Hated Sales Trainer. In this talk, Benjamin Dennehy, dismantle the fake confidence, emotional neediness, and lack of structure that cripple modern sales teams. If you want to stop losing deals including your dignity this is a must-listen.

Benjamin dives deep into the psychology of selling, why being liked can sabotage your close rate, and how most entrepreneurs unknowingly train their teams to be played by buyers. Brutal honesty meets elite strategy in this hilarious, no-holds-barred conversation.

TAKEAWAYS

Most salespeople are emotionally attached to outcomes, and it’s wrecking their performance.
Your prospects are following a process designed to deceive you.
If you don’t control the sales process, it will control you.
Order takers aren’t salespeople. Learn the difference or lose money.
Sales must be structured, intentional, and disqualifying. not improvised.

RESOURCES MENTIONED
Benjamin Dennehy Official Site — https://www.uksmosthatedsalestrainer....

FOLLOWS
Oak IQ Investments —   / oakiq  
Own The Exit —   / owntheexit  
Caleb —   / calebinvesting  
Benjamin Dennehy —   / benjamindennehy  

CHAPTERS
0:00 Introduction
1:24 Why He Calls Himself “Most Hated”
5:06 Emotional Weakness in Sales
9:43 Why Most Hires Are Sales Fails
14:35 Sales Isn’t a Numbers Game
21:29 The Prospect Matrix Exposed
30:02 How to Sell Without Being Used
37:14 Proof His System Actually Works
45:09 His Wild Exit Strategy
48:07 Benjamin’s One Big Lesson
51:08 Free Gift for Listeners

KEYWORDS
sales training, sales psychology, emotional selling, sales process, disqualifying prospects, high ticket sales, sales team management, Benjamin Dennehy, own the exit podcast, how to close deals, sales strategy, sales mindset, sales objections, elite sales tactics, business to business sales

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