Скачать или смотреть 5-Step System for Amazon PPC Keyword Optimization

🚀 Get ready to discover the secrets of Amazon PPC optimization with our latest training.

If you're looking to fine-tune your Amazon advertising campaigns, this guide is a must-watch, focusing on bid adjustments, budgeting, and the bigger picture of TACoS (Total Advertising Cost of Sale) over ACoS (Advertising Cost of Sale).

📊 Here's what we'll cover:

Downloading the Bulk Downloads Spreadsheet: Start by accessing your campaign data from Amazon Seller Central.

Analyzing the Bulk Report: Set the right date range to get a comprehensive view of your campaigns' performance.

Uploading to Google Sheets: Learn how to import your data into Google Sheets for better analysis.

Calculating Max Cost-Per-Click (CPC): Add and calculate vital metrics like Clicks/Orders, Max CPA (Cost Per Acquisition), and Max CPC to find the optimal bid amount for each keyword.

Adjusting Your Bids: Take your analysis back to Amazon's Campaign Manager to fine-tune your bids, ensuring cost-effective spending and maximized profitability.

📖Video Chapters:
00:00 - Introduction
00:41 - Bulk Upload Explained
01:05 - Step 1: Download the Bulk Downloads Spreadsheet
02:21 - Step 2: Bulk Report
02:58 - Step 3: Upload to Google Sheets
05:44 - Step 4: Calculate Max Cost-Per-Click (CPC)
09:48 - Step 5: Adjust Your Bids
14:45 - Conclusion: Action Items


📈 Action Items for Amazon Sellers:

Download your Bulk Downloads report regularly.

Calculate your Max CPC with our provided formulas.

Adjust bids in Campaign Manager based on your findings.

Schedule weekly reviews to keep your PPC campaigns optimized.

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