Скачать или смотреть EP4 | Behind the stage lights: Opera as Big Business (19th-Century in Europe and U.S.)

Opera turns corporate: box ownership as equity, public subsidies as patient capital, municipal bonds, mortgages, and endowments stabilizing cash flow from Milan to Paris to New York. We unpack multi-sided revenue (tickets, rentals, sponsors), early dynamic pricing, and governance that kept the lights on.
🏦 Layering equity, debt, endowment.
📈 Pricing power, risk allocation, and civic soft power.
Note: this podcast is also available in Italian on the channel.

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#Opera #LaScala #CarnegieHall