Скачать или смотреть Traction Thursday | Jim Engle and Carol Lilly | Mainstreet Program 4.17.25

The Main Street Program is a time-tested downtown revitalization program implemented nationwide in over 1200 communities by Main Street America. The program is executed in Iowa by the Iowa Economic Development Authority through its Downtown Resource Center. Main Street communities receive guidance, training, and access to grant programs with the goal of improving the vibrance of each downtown. Participating programs also benefit from the state and national networks of communities that also participate. Fairfield will be applying for Main Street designation in 2025. Main Street Iowa Director Carol Lilly will summarize the Main Street Program, its benefits, and the upcoming application process. Last fall, Fairfield also participated in the Iowa Downtown Resource Center’s Downtown Assessment process. Jim Engle, Director of the Iowa Downtown Resource Center, will summarize the results of that downtown assessment in Fairfield and how the findings of the assessment can be addressed by Fairfield’s leaders and volunteers, hopefully as a new Main Street community.

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