Скачать или смотреть Facebook Pixel Setup | How to Setup Facebook Pixel Via Google Tag Manager | Freelancerlab

In this full tutorial, we walk you through Facebook Pixel Setup | How to Setup Facebook Pixel Via Google Tag Manager — a complete guide to help you implement Facebook tracking on your website the right way using GTM.

If you're running Meta Ads (Facebook & Instagram), tracking conversions and events accurately is key. Facebook Pixel helps you measure results, retarget visitors, and optimize ads effectively. Using Google Tag Manager makes setup easier, cleaner, and code-free.

What You’ll Learn in This Video:

What is Facebook Pixel and how it works
Benefits of using Facebook Pixel for ad campaigns
How to create a Facebook Pixel in Meta Events Manager
How to install Facebook Pixel via Google Tag Manager
Step-by-step setup using GTM tags, triggers, and variables
How to test the installation with Facebook Pixel Helper
How to set up standard events like PageView, ViewContent, AddToCart, and Purchase
Understanding custom events and custom conversions
How to avoid duplicate tracking
Tips for using Facebook Pixel with e-commerce websites

Why Use Google Tag Manager for Pixel Setup?

No need to touch your website code
Easier to manage all tracking in one place
Reusable and scalable setup for future campaigns
Compatible with multiple platforms and pixels
Fast deployment and cleaner site code

Who Should Watch This Video?

E-commerce business owners running Meta Ads
Digital marketers managing multiple ad accounts
Freelancers or agencies tracking conversions
Beginners learning Facebook tracking
Developers supporting marketing teams

Why Facebook Pixel Matters:

The Pixel helps you track user activity on your website, such as product views, add to cart, purchases, leads, and more. This data allows you to:

Retarget website visitors on Facebook and Instagram
Create custom audiences and lookalike audiences
Measure the effectiveness of your ad campaigns
Optimize ad delivery for better results
Report conversions accurately in Meta Ads Manager

Standard Events You Can Track:

PageView
ViewContent
AddToCart
InitiateCheckout
Purchase
Lead
CompleteRegistration

Bonus Tips:

Use Facebook Pixel Helper to verify if your pixel is firing correctly
Set up multiple events using GTM triggers and variables
Add value, currency, and other parameters for e-commerce tracking
Combine Pixel with Facebook Conversion API for better accuracy
Track funnel steps for smarter retargeting

About Freelancerlab

Freelancerlab is the best digital marketing course provider in Sylhet. Since 2017, we’ve successfully trained over 40 batches of students in advanced tracking, paid advertising, and performance marketing.

We specialize in:

Facebook Pixel & Conversion API setup
Google Tag Manager & GA4 integrations
Meta Ads & Google Ads campaigns
E-commerce tracking & analytics
Custom solutions for Shopify, WordPress, and more

Contact & Address:

Phone/WhatsApp: +8801718102432
10th floor, West World Shopping City, Zindabazar, Sylhet

Important Links:

Website: https://freelancerlabbd.com
Contact: https://freelancerlabbd.com/contact/
Digital Marketing Course: https://freelancerlabbd.com/digital-m...
Facebook:   / freelancerlabbd  

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Facebook Pixel & Conversion API
Google Tag Manager & GA4
Facebook & Google Ads strategies
Shopify, WordPress & WooCommerce tracking
Real-world data-driven marketing solutions

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