Скачать или смотреть Target Audience Understanding Who You’re Speaking To

In this insightful episode of "Branded Intent," hosts Jay Alba and Brian Colburn dive deep into the critical topic of understanding your target audience. They explore why it's essential to know who your audience is, how to communicate effectively with them, and share personal anecdotes and professional tips on leveraging AI and demographic research to refine your brand's messaging.

Find us at:
Jay - https://www.jayalba.com
Brian - https://www.accountables.network

0:00 - Introduction and Episode Overview
1:20 - Importance of Knowing Your Target Audience
4:45 - Personal Anecdote: Podcast Movement Evolutions
7:15 - Generational Slang and Authentic Communication
10:00 - Demographic Insights for Marketing
14:30 - Leveraging AI for Demographic Research
18:50 - Effective Use of Social Media Polls
22:00 - Case Study: Brewery Marketing Strategy
25:40 - Personal Branding vs. Business Branding
30:00 - Practical Tips for Beginners and Solopreneurs
33:20 - Personal Story: Surfboard Shaper Ryan Lovelace
37:45 - Closing Thoughts and Wrap-Up