Advertising in a Cookieless World - Changes in Website Tracking, Part 2 | Episode 8

Описание к видео Advertising in a Cookieless World - Changes in Website Tracking, Part 2 | Episode 8

Watch the full episode here: https://www2.merkleinc.com/l/47252/20...

The marketing industry has been buzzing lately about the “cookieless future”, or the deprecation of the third-party cookie. But what does that actually mean for advertisers? In the second episode of this two-part series, Andreah and Gaia spoke with Ilon Weeldreyer to understand the impacts of a cookieless future on different channels and industries, and what advertisers should do to prepare.

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