How to Launch a DTC Brand 101 / Nik Sharma, The DTC Guy (Design Driven NYC)

Nik Sharma, the 'DTC Guy' and Founder of Sharma Brands, spoke at Design Driven NYC in January 2021. Nik shared a condensed playbook for launching a DTC brand in today's world. Nik's helped some of the most well-known DTC brands launch and thrive—he also covered tactical steps outlining how to test ideas, which channels to double down on, and much more.

FirstMark is an early-stage venture capital firm based in New York City. Design Driven NYC is the largest monthly creative community in NYC, organized by Jack Cohen (@itsjackcohen), Katie Chiou (@katiewav) and Dan Kozikowski (@dfkoz) of FirstMark.

To become a part of Design Driven NYC, visit http://designdrivennyc.com. To find out more about FirstMark Capital, visit us online at http://firstmarkcap.com or on Twitter at   / firstmarkcap  .