What to Send After the Listing Appointment

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After your listing presentation, sending a Client Welcome Kit turns your listing client into an advocate and gives them a tool to recommend you with.

Your Client Welcome Kit will also turn more prospects into clients. By providing information that treats leads like clients, you assumes they will become a client. In many cases, just being treated differently can open the door and solidify you as the person they want to work with. And they begin to assume you will be their trusted advisor.

The Client Welcome Kit gives a tool to people who know you to recommend you with. If we don't make it easy for people who know us to recommend and refer us, they often times won't do it. The Client Welcome Kit educates, sets expectations, and makes you stand out.

The Client Welcome Kit reminds those people we know that we're available to help them if they have any real estate questions or interests. The natural response from anyone who is thinking about moving will be to respond with, "I've been meaning to contact you..."

Garry Creath and Chris Scott at The Paperless Agent share real estate sales, marketing, and tech tips at:

http://www.thepaperlessagent.com/week...