Unmasking False Hustle: Revolutionizing Customer Experience

In this episode, Tom Laird, the seasoned CEO behind Expivia and OttoQA, takes a deep dive into the heart of his latest book, False Hustle.

Learn how contact centers and CX leaders are unknowingly sabotaging their own success with misguided efforts to appear productive.

Tom shares game-changing insights on how to break the cycle of false hustle and rebuild customer experience from the ground up, balancing the efficiency of AI with the power of authentic human interaction.

Tune in for practical strategies, real-world examples, and actionable advice on transforming your customer service into a genuine powerhouse of satisfaction and loyalty. Whether you're a contact center pro or simply curious about the future of CX, this is a conversation you can't afford to miss.

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