What is Quality Assurance?

In this video, we investigate quality assurance. Quality assurance (QA) is a systematic process and set of activities within an organisation aimed at ensuring that products or services consistently meet defined quality standards and customer expectations. It involves creating and implementing processes, standards, and procedures to prevent defects or errors before they occur, rather than simply identifying and correcting them after the fact. The primary objective of quality assurance is to proactively establish quality control measures and protocols to enhance the reliability, consistency, and overall quality of the products or services delivered by an organisation.

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