Скачать или смотреть The Content Authenticity Initiative (CAI): How Adobe Counters Deepfakes and Misinformation

Andy Parsons, Director, Content Authenticity Initiative at Adobe, presents at our Angelbeat virtual seminar on September 9th, 2021
Adobe believes in the power of creativity —for all —to make our world a more beautiful, interesting place. We also believe that creativity is even more powerful when combined with transparency and trust. In keeping with this strategy, Adobe launched the Content Authenticity Initiative (CAI) to address the challenges of deepfakes and other deceptively manipulated content. Adobe’s heritage is built on trustworthy creative solutions, and the CAI’s mission is to increase trust and transparency online with an industry-wide attribution framework that empowers creatives and consumers alike.
The Content Authenticity Initiative is a group working together to fight misinformation and add a layer of verifiable trust to all types of digital content, starting with photo and video, through provenance and attribution solutions.
Andy will discuss their secure, end-to-end system for digital content provenance through open-source development, cross-industry collaboration, and interoperability of tools.
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