What is a buyer persona?

Описание к видео What is a buyer persona?

A buyer persona is a fictional representation of your ideal customer based on various factors such as customer demographics, behavior, motivations, goals, data of existing customers, data from competitor’s customers, research, etc. Learn about the benefits and applications of personas and how to create/use them to grow your business.

Read more at: https://www.delve.ai/blog/buyer-persona.

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