Скачать или смотреть Kantar Taiwan x Tasteme : ESG Brand Power, Strengthening Brand Value through Sustainability!

🌱 Kantar Taiwan x Tasteme Podcast: ESG Brand Power, Strengthening Brand Value through Sustainability!

Kantar Insights Taiwan Managing Director Yvonne Wang was invited to join Barson Yeh, Founder of Tasteme, in a conversation sharing how brands can integrate Kantar's three key brand strength elements: Meaningful, Different, and Salient into their sustainability strategies to further enhance brand value.

📢 EP157 -《Coffee, tea, or Tasteme 》Podcast Highlights:
Consumer reactions to corporate sustainability commitments in both global and Taiwan contexts
How Taiwanese companies can align with international ESG trends and enhance competitiveness

Let’s chat about sustainability and face global issues together! Discover how sustainability drives brand growth!

👂 Click to listen: https://loom.ly/0grJ048

👉 Visit Kantar Taiwan local website : https://www.kantar.com.tw/