Скачать или смотреть How to get the most out of your Key Opinion Leader Events

Presenter: Robert Enzerink

As a component of your customer engagement strategy, Key Opinion Leaders (KOLs) can have a significant impact upon the success of your product or service. However, without the right approach, significant resources may be wasted by everybody. As you develop your business and marketing strategies, KOL workshops are vital to help you make strategic decisions. As such, there is more to working with key opinion leaders than simply holding a workshop. At TMTG, we offer a number of facilitation techniques to help you maximize probability for a successful product/portfolio.

Join us for an educational Webinar where you will learn some of the most effective and proven techniques to understand “What are the real desired outcomes my customers are looking for?” With this knowledge, you can use KOL workshops for:
• Creating a more meaningful target marketing message
• Defining the right product or service feature sets
• Identifying which features command the greatest price premium
• Evaluating how your product competes against the competition
• Connecting better with customers
• Establishing a competitive advantage

View the presentation on SlideShare:
https://www.slideshare.net/secret/ujY...

The MarkeTech Group
http://www.themarketechgroup.com/

USA
The MarkeTech Group, LLC
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Davis, CA 95618
Tele: (+1) 530-792-8400
Fax: (+1) 530-792-8447

France
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Tele: +33 (0)2 72 01 00 80
Fax: +33 (0)2 40 48 29 40