Love your data | Robert Diamond | TEDxLondonBusinessSchool

Описание к видео Love your data | Robert Diamond | TEDxLondonBusinessSchool

Robert Diamond tells us why sharing our personal data could be the best thing we do. He examines how individuals, companies, and government all must play a role to leverage personal data to truly change the way we interact with the world.

After 13 years in the retail data space, in 2001 Robert founded what became emnos – the leading provider of ‘customer centric’ services and decision-support tools. Clients included top retailers (Target, Walgreens, Morrisons, Waitrose, Boots, Co-operative Group) and their FMCG suppliers. The business was sold to Palamon Private Equity in 2007 and sold on to American Express in 2011.
Robert now divides his time between an executive role at RAC Motoring Services and a series of Retail advisory & investment roles. Outside of this Robert advises the boards of several leading retailers on data-driven customer centric marketing.
Robert is an elected member of the Young Presidents Organisation and frequent media contributor on the use of customer data. He lives in the UK and US with his wife and four children.


This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx

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