Скачать или смотреть Starting iGaming Business with no experience | Bet It Drives Show ft. Helen Walton | by GR8 Tech

Is the steepest learning curve the best career move? Helen Walton thinks so. In this episode of Bet It Drives, GR8 Tech CSO Yevhen Krazhan takes a ride through London with Helen Walton, Founder & CCO of G.Games—a creative leader who went from Unilever cosmetics to building a 200-title iGaming studio with an 80-person flat team.
Helen shares her career journey, the toughest customer feedback she’s ever faced, and the principles that helped her thrive on the steepest learning curves. With bold insights, candid stories, and a few laughs on the streets of London, this episode shows why taking the scenic route can sometimes be the fastest way forward.

00:00 Intro: Welcome to Bet It Drives
00:40 Meet Helen Walton (G.Games, 200+ titles, multiplayer slots)
01:18 From “newcomer” to 10+ years in iGaming
01:53 If G.Games were a person…
03:04 Failure stories & why Helen shares them
05:05 What is a multiplayer slot?
06:21 From the fashion industry to iGaming
07:45 What made her succeed?
09:06 Helen’s soundtrack picks
10:40 Early morning boxing at conferences
11:20 Weirdest iGaming experiences
12:38 Brutally honest client feedback
14:00 Buzzwords Helen would ban
14:44 Network or Not Work
17:03 Closing thoughts on founder relationships

Subscribe to the Bet It Drives Show — your front seat in the iGaming world. Powered by GR8 Tech.

Yevhen Krazhan:   / yevgen-krazhan  
Helen Walton:   / helen-walton  
Follow GR8 Tech:   / gr8-tech  

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About GR8 Tech 🏆
GR8 Tech is an international provider of high-performance iGaming platforms, named Best iGaming Platform Europe 2025 and Best Online Sportsbook Provider 2024 (SiGMA Awards).

GR8 Tech’s portfolio includes the Hyper Turnkey, ULTIM8 Sportsbook iFrame, Infinite Casino Aggregation, Platform Acceler8, and more!

Focused on the personalized approach and lifetime partnership, GR8 Tech tackles iGaming operators’ challenges, offering customized, scalable solutions that evolve with business growth.

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