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Fresh scrutiny has followed reports that Nigeria signed a $9 million lobbying contract in Washington to manage the country’s international image amid rising global concern over insecurity. Critics argue the move highlights a deeper diplomatic problem: Nigeria’s prolonged failure to appoint ambassadors, leaving key foreign missions in a vacuum and forcing reliance on foreign lobbyists rather than formal diplomacy.
The lobbying deal, reportedly involving the U.S.-based DCI Group, was intended to counter damaging narratives about Nigeria, including allegations of targeted violence. Instead, it has raised questions about transparency, foreign policy priorities, and whether public funds are being deployed to compensate for weak institutional engagement abroad.
As Nigeria seeks to maintain credibility with partners such as the United States, analysts warn that lobbying cannot replace the strategic role of trained diplomats and fully staffed embassies.
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