Role of PR/Comms during IPOs. EP 25 - Part 1, with Arun Ohri and Nitin Thakur

FY25 is expected to be stellar for the Initial Public Offering (IPO) market. PR and communications specialists have a crucial role in crafting compelling narratives and managing every external touchpoint, especially on social media.

Join Arun Ohri (Director and leader of Capital Market and Transactions at Adfactors), Nitin Thakur (Global Head of Strategic Alliances & Communications at OYO) and me as we explore the nuances of PR for IPOs, what is important to tell the public, when is the right time for Communication team/PR agency to join the planning process, role of financial influencers in shaping IPO success and most importantly, what is the planning process -- from DRHP to why one needs to be a co-owner of the process?

Am sure we all appreciate that IPO comms cannot be an afterthought. This discussion is preview of what goes into IPO-related PR.

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About Comms and Conversations - In these vodcasts, Nandini Chatterjee engages in insightful discussions with senior professionals in Marketing, Communications, PR and Media, exploring current trends and drawing from their wealth of experience to provide valuable insights.

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