Скачать или смотреть Video Killed the Old Sales Approach: Why CRM + Video Is Key with Durran Cage | Now We're Here

In this episode of Now We're Here, host Damon Lester chats with Durran Cage, founder and CEO of Cage Automotive, about his journey from a military brat to a leading innovator in the automotive consulting industry. Durran shares how his upbringing and early exposure to car sales shaped his entrepreneurial mindset and commitment to improving the automotive industry's customer and employee experiences. He recounts his transition from working with Chrysler during challenging times to eventually launching his own business focused on simplifying CRM processes and integrating video communication to streamline sales.

Damon and Durran also discuss the art of leadership, the importance of creating a culture that embraces technology, and how to motivate teams to use tools like CRM and video. Beyond business, Durran reflects on maintaining balance as a family man and entrepreneur, revealing his passion for cooking as a creative outlet. The episode is packed with actionable insights, inspiration, and a few lighthearted moments that showcase the camaraderie between Damon and Durran.

Timestamps & Takeaways
0:00 Intro
0:37 Military Upbringing
4:08 Training Philosophy
8:02 Simplifying the CRM
12:08 Top-Down Leadership
17:13 Video Success Strategies
22:42 Entrepreneurial Leap
30:27 Balancing Life and Work


Durran Cage is the CEO at Cage Automotive
  / durrancage  
https://cageautomotive.com/

Now We're Here is produced by Automotive State of the Union


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