Скачать или смотреть The Sellics Impact Driver Analysis: How It Works

Here's a tutorial of the Impact Driver Analysis in the Sellics Benchmarker [Beta] report. The impact driver analysis gives users a snapshot of the products with the largest impact (both positive and negative) on the critical KPIs that matter most, such as ad sales, ACoS, CPC, and click-through rate.

With the Impact Driver Analysis, Sellics customers can quickly identify top gainers and losers in their product category month over month. This analysis combined with quick decision-making creates a recipe for advertising success.

The Impact Driver Analysis can answer the following questions for any Amazon seller:
Why did my ad sales improve or decline?
Are my ACoS/ad sales higher or lower than the competition?
How did my campaign's cost per click or conversion rate increase over last month?