Breguet, The Unmistakable Signs - What makes a Breguet watch unique?

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Today, we take a close look at one of the most respected brands of the entire industry, a brand with an extremely rich heritage, Breguet. This brand was named after its founder, Abraham-Louis Breguet, one of the most (if not the most) important watchmakers of his times. Abraham-Louis Breguet, back in the 18th century, revolutionized watchmaking with innovations such as the tourbillon, the perpetual calendar, the anti-shock device or the gong-spring. What fewer know is that A.L. Breguet was one of the firsts to implement the concept of brand and identity in watchmaking.

At the end of the 18th century, he defined clear design codes to make his watches unique, immediately recognizable and protected against counterfeit. Those signs, the so-called "Breguet Unmistakable Signs", are still part of the modern watches that bear his name today.

Today, MONOCHROME brings you to the Breguet Museum in Paris and to the Breguet manufacture in Switzerland, where we're going to meet with Emmanuel Breguet, direct descendant of A.L. Breguet, Vice President Patrimony and Marketing, as well as Nakis Karapatis, Vice President Head of Operations, in order to have a closer look at the Unmistakable Signs that makes a Breguet watch unique.

In the following movie, we're going to study the engine-turned (guilloche) dials, the enamel dials, the Breguet numerals, the off-centred displays, the Breguet hands, the secret signature, the single number, the caseband fluting and finally movement decoration.

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More details at https://www.breguet.com and https://monochrome-watches.com