Poll position: Opinion surveys still matter

If you’re feeling a bit confused by the constant media coverage about presidential election polls, you’re not alone.

Whether it’s the polls’ margin of error or their fairness and accuracy, the information can become important for some voters in their election choices. And do the polls matter since the presidential winner will be determined by the Electoral College?

“Yes,” said Michael Traugott, University of Michigan professor emeritus of political science and communication studies, and research professor emeritus at the Center for Political Studies at the Institute for Social Research.

“In two out of the last six presidential elections, a Republican candidate with a minority of the total votes became president, as Americans were reminded that it is not the popular vote but the Electoral College totals that determine the outcome.”

learn more at:
https://news.umich.edu/poll-position-...